XPOSE TV Jakarta, 2 Desember 2024 – Di tengah peluncuran program 3 juta rumah pemerintah yang bertujuan menyediakan hunian terjangkau dan layak bagi masyarakat, Semen Merah Putih mengambil peran utama dengan solusi material konstruksi inovatif dan berkelanjutan. Semen Merah Putih Dorong Kolaborasi Hadirkan Bangunan Berkualitas dalam Program 3 Juta Rumah
Produsen semen nasional ini tidak hanya mendukung kuantitas pembangunan tetapi juga menjamin kualitas hunian yang memenuhi standar kenyamanan dan keamanan.
Kualitas bangunan yang tahan lama menjadi faktor penting dalam mengembangkan perumahan di Indonesia. Hal ini menjadi alasan mengapa beberapa alternatif solusi pembangunan hunian terjangkau belum bisa dilaksanakan secara masif.
Seperti rumah modular sandwich panel, yang sempat diajukan sebagai material pembangunan rumah tahan gempa, ternyata belum bisa diaplikasikan secara masif karena masih adanya persepsi kualitas tidak tahan lama dan harga jual kembali yang lebih rendah jika dibandingkan rumah konvensional berbahan semen.
Fakta ini membuat Semen Merah Putih tertantang untuk mengembangkan strategi pengembangan produknya, untuk ikut berkontribusi menyediakan bahan bangunan berbasis semen yang inovatif, berkualitas, tahan lama dan berkelanjutan.
Oza Guswara selaku GM Sales & Marketing Semen Merah Putih (PT Cemindo Gemilang Tbk), menjelaskan bahwa program 3 juta rumah adalah tantangan sekaligus peluang besar bagi industri konstruksi.
“Kami percaya bahwa untuk mendukung program ini, diperlukan solusi yang terintegrasi dari hulu ke hilir, yang mencakup seluruh proses mulai dari produksi semen hingga pengaplikasian beton,” ujar Oza.
Solusi Inovatif: Konstruksi Modular untuk Percepatan Pembangunan
Untuk mendukung percepatan pembangunan, Semen Merah Putih bersama Beton Merah Putih sedang mengembangkan untuk menghadirkan solusi inovatif berupa material beton pracetak (precast) untuk konsep rumah modular.
Konsep rumah modular ini mempercepat proses konstruksi sekaligus memastikan efisiensi dan konsistensi kualitas dalam setiap unit rumah yang dibangun.
“Rumah Modular adalah rumah yang dibangun dengan modul hasil prefabrikasi industri, sehingga tidak hanya akan menghemat waktu dan tenaga kerja konstruksi saja, tetapi memastikan bahwa kualitasnya akan sama atau bahkan lebih dari rumah yang dibangun secara konvensional” terang Akhmad Syamsuddin, Direktur Operasional Beton Merah Putih (PT Motive Mulia, anak Perusahaan PT Cemindo Gemilang Tbk).
Kualitas rumah modular ini bahkan diperkuat dengan penggunaan semen hijau dari Semen Merah Putih, untuk mendukung konsep konstruksi yang berkelanjutan tutur Akhmad. Ia juga menjelaskan bahwa penggunaan jenis semen hidrolis telah terbukti andal dalam berbagai proyek infrastruktur di Indonesia, termasuk proyek besar di Batam.
Lebih lanjut, Oza Guswara menegaskan bahwa semen hidrolis Semen Merah Putih tidak hanya lebih ramah lingkungan tetapi didesain dan dikembangkan sebagai performance based cement, sehingga akan menghasilkan konstruksi yang kuat dan tahan lama sesuai kebutuhan.
Kolaborasi dengan Pelaku Konstruksi Nasional
Kebutuhan akan material inovatif yang ditawarkan Semen Merah Putih juga mendapatkan dukungan dari para pelaku konstruksi nasional. Ketua Umum Gabungan Pelaksana Konstruksi Nasional Indonesia (GAPENSI) Jawa Barat, TB Nasrul Ibnu HR, menyatakan pentingnya kolaborasi antara produsen material dan pelaku konstruksi.
“Kolaborasi antara produsen material konstruksi seperti Semen Merah Putih dan pelaksana konstruksi menjadi kunci sukses dalam percepatan program 3 juta rumah ini.
Karena dibutuhkan cara aplikasi yang tepat dan pekerja konstruksi yang handal untuk mendapatkan hasil bangunan berkualitas dalam kurun waktu yang cepat. Dengan solusi terintegrasi dari hulu ke hilir, kami optimis pelaku konstruksi dapat menjawab tantangan pembangunan dengan standar yang tinggi,” ujar Nasrul.
Dalam rencana ke depan, GAPENSI siap menjajaki peluang kerja sama lebih lanjut dengan pemerintah dan pelaku industri lainnya dalam ikut mendukung percepatan program 3 juta rumah.
Pendekatan ini mencakup penawaran material konstruksi inovatif yang sesuai dengan kebutuhan pembangunan rumah masyarakat berpenghasilan rendah hingga menengah.
Efek Multiplier Ekonomi dari Program 3 Juta Rumah
Program ini diharapkan tidak hanya membuka akses hunian bagi masyarakat menengah ke bawah, tetapi juga memberikan dampak ekonomi yang signifikan melalui efek domino, seperti penciptaan lapangan kerja baru dan stabilitas rantai pasok di industri konstruksi.
Semen Merah Putih melihat proyek besar ini sebagai peluang untuk meningkatkan permintaan pada sektor semen kantong, yang saat ini menyumbang 70% dari total penjualan perusahaan. Dengan adanya program ini, permintaan semen diperkirakan dapat tumbuh sekitar 1% pada tahap awal, memberikan dorongan yang signifikan bagi industri semen nasional di tengah tantangan ekonomi yang ada.
Oza menjelaskan bahwa perusahaan memiliki kapasitas produksi yang cukup besar dan siap untuk mendukung program ini melalui sistem distribusi semen yang efisien.
“Saat pasar menghadapi berbagai tantangan dan fluktuasi, program besar pemerintahan Prabowo ini menjadi angin segar yang dapat memberikan momentum bounce back bagi industri semen nasional,” ujarnya.
Lewat prinsip inovasi produk dan nilai keberlanjutan sebagai landasan utama, Semen Merah Putih berharap dapat terus mendukung inisiatif pemerintah dalam mewujudkan hunian yang memenuhi aspek teknis, sekaligus memberikan kenyamanan dan keselamatan bagi penghuninya, sekaligus menjaga keseimbangan lingkungan hidup.
“Dengan mengutamakan produk yang memiliki efisiensi energi tinggi dan ramah lingkungan, Semen Merah Putih mendukung target pemerintah dalam mengurangi emisi karbon, selaras dengan visi keberlanjutan yang saat ini menjadi fokus dalam industri konstruksi,” tutup Oza.
Tentang Semen Merah Putih:
Semen Merah Putih adalah produsen semen terkemuka di Indonesia, berkomitmen untuk menyediakan semen yang inovatif dan ramah lingkungan untuk industri konstruksi yang berkelanjutan demi membangun masa depan negeri yang lebih baik.
Diluncurkan pada tahun 2012 oleh PT. CEMINDO GEMILANG tbk unit usaha dari KPN Corp, Semen Merah Putih telah berhasil meraih posisi market share ke-3 pada penjualan kantong semen di Indonesia, dengan kapasitas produksi 6,4 juta ton klinker dan 11 juta ton semen per tahun dengan mengoperasikan 9 pabrik yang melayani 17 provinsi di seluruh Indonesia.
Semen Merah Putih merupakan eksportir klinker terbesar di Indonesia pada tahun 2022 melalui pabrik di Bayah, Banten, yang dianugerahi sebagai Green Plant dan dilengkapi dengan teknologi manufaktur semen canggih dan terintegrasi dengan dermaga pelabuhan untuk pengiriman klinker ke pabrik penggilingan lainnya.
Pada tahun 2022, Semen Merah Putih Watershield diperkenalkan sebagai semen PCC pertama dan satu-satunya yang memiliki teknologi Water Repellent untuk aplikasi struktural dan nonstruktural, membuktikan komitmen Semen Merah Putih dalam meningkatkan kualitas bangunan di Indonesia.
Xtv- Pak cik Semen Merah Putih Dorong Kolaborasi Hadirkan Bangunan Berkualitas dalam Program 3 Juta Rumah






































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In this text, we are going to discover the advantages, finest practices, potential risks, and expert tips for taking creatine with pre-workout.
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For those that are looking for a pre-workout complement that doesn’t comprise caffeine, there are some good options obtainable.
Here is a look at the most effective pre-workout
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It plays a key function in energy production by serving to your muscle
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